News


Two Golden Rules For Companies On Social Media
Two Golden Rules For Companies On Social Media

April 10, 2010

by Kaila Colbin , Tuesday, April 6, 2010

Social media is changing the world for the better.
I know this because of the conversation I have, over and over again, every time I run a social media workshop for companies. It starts with an honest and understandable question: “What if we get on Twitter and people say [...]

Raw Digital branches out to the ‘burbs
Raw Digital branches out to the ‘burbs

November 24, 2009

By Karen Kovacs Dydzuhn
The bucolic woods of Weston hardly resemble Madison Avenue: however, the creative minds generating development projects – and adroitly executing their ideas cost-efficiently – are a formidable rival for their urban counterparts.
Johnny Boston, founder and chief creative officer of Raw Digital, a Manhattan-based video production company known for its cutting edge [...]

New Research Proves Effectiveness of Strategic Branded Content
New Research Proves Effectiveness of Strategic Branded Content

August 10, 2009

Independent research published today by CNBC, the leading business and financial news channel, proves the value of strategic branded content for advertisers. The research shows that strategic branded content significantly drives advertising recall, message delivery and brand engagement amongst its audience.
Two representative groups of CNBC viewers from the UK, France and Germany were shown [...]

Building a Video Universe, One User At A Time – Adotas Exclusive
Building a Video Universe, One User At A Time – Adotas Exclusive

January 13, 2009

While innovation certainly makes things more efficient, quick, sleek and sexy, often the fundamentals remain the same. Entertainment is no exception.
Compare a play from the 1800s and a web video being watched on an iPhone– the delivery methods couldn’t be more different, but both mediums share the fundamental characteristic of telling a story that resonates [...]

Lack Of Ad Targeting Keeping Publishers From Making Money With Online Video – The Business Of Online Video
Lack Of Ad Targeting Keeping Publishers From Making Money With Online Video – The Business Of Online Video

November 3, 2008

Last week I moderated a session at the Digital Publishing and Advertising Conference (DPAC) on the subject of video monetization and syndication strategies for publishers. We had a great mix of panelists represented with Matt Wasserlauf, CEO of Broadband Enterprises, Johnny Boston, President of Raw Digital and Lynn Bolger, EVP  at comScore.
While we discussed many topics [...]

Who Can Produce a Cool Tribute Video? – BizBash
Who Can Produce a Cool Tribute Video? – BizBash

September 8, 2008

Honoring a retiring exec or an award winner with a video about their life’s work is a great idea, but only if the piece doesn’t move guests to check their BlackBerries or sneak off to the restroom.

Here are three companies that specialize in these types of films and, if asked, will travel to make it happen. With more than 20 years of combined film and television industry experience (…)

Can Video Save Teen Magazines? – YPulse
Can Video Save Teen Magazines? – YPulse

September 6, 2007

Just got a press release from CosmoGIRL! in my inbox about a new video soap they will be launching in spring of ‘08. From the release:
CosmoGIRL! magazine and Raw Digital, a Raw Media Network company, today announced a partnership to launch an online soap opera series set in a suburban high school. The announcement was [...]

Craigslist boss won’t stoop for dotcom dollars – Times Online
Craigslist boss won’t stoop for dotcom dollars – Times Online

February 12, 2006

The problem with insane wealth is that not all of it is good.
STANDING at the crowded bar in New York’s Soho House, Johnny Boston looks very uncomfortable. The 5ft 9in president of New York film production company Raw Films Inc has his head tipped back at an angle more usually associated with the victims of [...]

Ultimate Prom Dress Design Competition – About.com
Ultimate Prom Dress Design Competition – About.com

June 5, 2009

Who won the MyPromStyle.com’s Ultimate Prom contest?
If you haven’t been following the exclusive web-only reality series, catch up on the episodes where three girls competed for the chance to design Kat DeLuna’s red carpet dress and find out who will win tonight!
Check it out at:
http://prom.about.com/b/2009/06/05/ultimate-prom-dress-design-competition.htm

Ultimate Prom 2009 -MEFEEDIA
Ultimate Prom 2009 -MEFEEDIA

April 7, 2009

Are you ready for an intense dress design competition that ends with a dream prom concert?
There are lots of surprises along the way…and the fun starts now! Meet the contestants and celebrities of the Ultimate Prom on www.mypromstyle.com plus enter to win free dresses, makeup and more!
Check it out at:
http://www.mefeedia.com/entry/ultimate-prom-2009/17380466

Designs on The Big Dance: Who Will Create The Ultimate Dress For The Ultimate Prom – Fashion News Paper
Designs on The Big Dance: Who Will Create The Ultimate Dress For The Ultimate Prom – Fashion News Paper

March 23, 2009

Three contestants, six dress designs, yards of beautiful fabric, and the ultimate spotlight for one design winner: it’s time for the Hearst Media “The Ultimate Prom 2009″ Contest, sponsored in part by Hancock Fabrics (OTC symbol: HKFI).
In “The Ultimate Prom” competition, three students from New York City’s High School of Fashion Industries will compete to [...]

Susan’s Note – Cosmogirl
Susan’s Note – Cosmogirl

August 25, 2008

Last month I told you about a new Web show called St. Claire Falls. It’s about two best friends, Jaime and Anna, who live in a Michigan town called—what else?—St. Claire Falls. They want to be on a TV reality show called BFF, but to apply they need an audition tape. So they beg Claire, a Juno-esque girl (who, btw, can’t stand them) to film their day-to-day dramas.The only reason Claire agrees to it isthat she has a crush on Jaime’s boyfriend, Scott—now she’ll have access to him.

New York International Independent Film and Video Festival – LA 2007 Awards
New York International Independent Film and Video Festival – LA 2007 Awards

November 3, 2007

On Friday November 2nd 2007 The New York International Independent Film and Video Festival Awards Celebration took place honoring filmmaker award winners from the past festivals of March 1st-8th 2007 Los Angeles festival, July 19th-26th New York and September 27th- October 4th Los Angeles at China Club in Midtown Manhattan New York.
LA 2007 Awards
Grand Jury [...]

My Name Is Alan – Slant Review
My Name Is Alan – Slant Review

September 23, 2007

by Paul Schrodt
True to its title, My Name Is Alan and I Paint Picturessees the world through its subject’s childlike eyes. Alan Russell-Cowan (a.k.a. Alan Streets) is a schizophrenic artist whose paintings both distort and insulate him from reality, but instead of understanding this process, writer-director Johnny Boston lets Alan’s corrosive worldview speak for his documentary. Boston [...]

Using Art to Exorcise His Demons – NY Times Review
Using Art to Exorcise His Demons – NY Times Review

September 19, 2007

By MATT ZOLLER SEITZ
There is no shortage of documentaries about mentally ill artists, but “My Name Is Alan and I Paint Pictures,” by the director Johnny Boston, finds a fresh way into the subject.
 
Zev Greenfield/Raw Films
The artist Alan Russell Cowan with one of his paintings.
At first this feature about the British-born New York painter Alan [...]

My Name Is Alan and I Paint Pictures – NY Magazine Review
My Name Is Alan and I Paint Pictures – NY Magazine Review

September 19, 2007

 Critics’ Pick
Johnny Boston’s involving documentary about Alan “Streets,” a paranoid-schizophrenic artist from Britain trying to make it in New York, walks a fine line between easy sentimentality and dry, clinical analysis. But despite the obvious pathos of its subject, the film somehow manages to avoid both pitfalls, thanks mainly to its foregrounding of the artist’s [...]

My Name is Alan and I Paint Pictures – Wikipedia
My Name is Alan and I Paint Pictures – Wikipedia

September 9, 2007

My Name is Alan, and I Paint Pictures is a 2007 documentary directed by Johnny Boston. The film stars and is materially about Alan Russell-Cowan, an artist diagnosed with schizophrenia.

The documentary My Name is Alan, and I Paint Pictures focuses on Alan Russel-Cowan, a street painter diagnosed with paranoid schizophrenia, as he works to break his way into the professional art world.

My Name is Alan and I Paint Pictures – Online Video Guide
My Name is Alan and I Paint Pictures – Online Video Guide

September 4, 2007

Plot: My Name is Alan and I Paint Pictures (2007)
Producer-director Johnny Boston’s documentary My Name Is Alan and I Paint Pictures etches out a haunting portrait of Alan Streets, a gifted young artist residing and working in New York — who also just happens to be a schizophrenic. The film follows Streets during and after his residence in New York’s Bellevue Hospital; the artist exudes undeniable talent, but as he treks out each morning to paint cityscapes (independently of the weather that unfurls before him), the schizophrenia proves so debilitating that it raises key and pointed questions about his ability to even survive in the world,

See older Projects news...
Two Golden Rules For Companies On Social Media

April 10, 2010

by Kaila Colbin , Tuesday, April 6, 2010

Social media is changing the world for the better.
I know this because of the conversation I have, over and over again, every time I run a social media workshop for companies. It starts with an honest and understandable question: “What if we get on Twitter and people say [...]

Chi Dance

September 28, 2009

We’re currently on production for a series of promotional videos and potential pilot for Chi Dancentre, a dance studio based in Westport, Connecticut. We’ve been spending a lot of time at the studio, getting to the know the creative, kooky, and dedicated dancers: both instructors and students. What I’ve enjoyed most about this job has [...]

BAM Update

September 10, 2009

We’ve been working with the Brooklyn Academy of Music in preparation for their upcoming season and the New Wave Festival, which will bring together a diverse pool of emerging talent, and new works from established icons from the realms of theater, dance, and music to New York this autumn. We worked closely with BAM on [...]

Ultimate Prom Update

September 10, 2009

We recently completed our web series with Hearst and Universal Motown, ‘The Ultimate Prom,’ which was a huge success for everyone involved (especially the lucky prom goers!). As a result of the compelling fashion show lead up to the prom event; the media support through blogs, quizzes, and widgets; and the amazing performers like Shontelle, [...]

Johnny Boston contributes to DigiTips

June 24, 2009

Everyone is talking about the digital marketing landscape, whether it be the craze of social media or simply reaching your customers online. DigiTips is a widget that is updated bi-weekly with tips, thoughts and success stories from the thought leaders who live and breathe in this space every day. Guest contributors are also welcomed, and [...]

Johnny on CenterNetworks

June 24, 2009

Last week I wrote about NY’s best current asset being online video. Afterwards I had the chance to meet with another video company based in NYC named Raw Digital. They have created shows for television and are now focusing on online video. I sat down with Chief Creative Officer Johnny Boston (love that name) and here are my notes.

FM & I by Johnny BOSTON – Light Millennium Article

January 1, 2001

“A cosmic upheaval is now surging on Planet Earth.
We are at a major evolutionary milestone”
F.M. Esfandiary

I met F.M. Esfandiary for the first time in 1979. I was nine years old. A bit of a rebel, I naturally found him to be a very unconventional, an interesting sort of adult, as well as a warm [...]

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